Street Team Smarts: A Book Review and Personal Request


The Book Review Part:ย 

Sara HumphreysStreet Team Smarts is a wonderful guide to expansive promotion. Leveraging connections in far off places to get the word out about your book.

In this book, Sara talks about how to put out the call to your supporters and give them focused promotional tasks that spread the word about your book without imposing too much on them.

She talks about the importance of creating a cohesive group and making sure to give them a unique and thoughtful reward for their support.

The book is written in a conversational, workshop style that immediately imparts her knowledge to the reader.

It was a quick, easy read and I walked away feeling a little more prepared for my book launch. Thanks Sara!

The Personal Request Part:

I wanted to reach out to my awesome blogger friends and see if anyone is interested in becoming part of my street team. What I’m looking for is 10-15 people in different locations throughout the U.S. and Canada who can spare 2-3 hours of their time around the book launch (5/28/13-6/30/13) to:

  • Put out my bookmarks in 1-3 venues in your area (libraries, bookstores, spas, salons, gyms, etc.)
  • Request your local library carry my book
  • Email me the names of 3-5 possible associations or organizations in your area that I can contact to see if they might be interested in hosting an author event

In return, I will:

  • Give you the inside scoop on me and my book before I post it anywhere
  • Send you a free author swag bag
  • Show you three of the covers that didn’t make it onto my book
  • Be forever in your debt

I’ll happily create a Facebook group or an email group for my street team to interact. Or if you’d rather just interact with me one-on-one, we can do that. Totally your call.

If you’re interested in being part of my street team, please let me know in the comments or email me and I’ll follow up with you. And if you don’t have time to be part of my street team, I really appreciate all your online support. ๐Ÿ™‚

This entry was posted in Promotion, Uncategorized and tagged , , , , , , , . Bookmark the permalink.

41 Responses to Street Team Smarts: A Book Review and Personal Request

  1. Brilliant and good luck with this. It’s something all of us should be doing to promote.

  2. authorsara says:

    I’m thrilled that you found this guide helpful for you! Thank you for the lovely review and best of luck with your endeavors!

  3. jmmcdowell says:

    You already know you can count me in. ๐Ÿ™‚

  4. Wow. Interesting! I’ll have to check this book out. Good luck formulating and running your street team! I suspect all great things for you. ๐Ÿ™‚

    • It’s funny, I had the idea to ask good friends in far off cities to put out bookmarks and request my book from their library, but this book takes a more centralized approach. Hope you enjoy the book! Thanks. I’ll see what the team wants in terms of organization and go from there. ๐Ÿ™‚

  5. Michel King says:

    I will be in the process of integrating myself into a new community and will be doing all these steps for my own novels. So, I’d be happy to carry yours around with me too! Best way to contact me is through email ( Michel_Lee_King (at) yahoo (dot) com ) or on Facebook ( King.Michel.Lee ).

    Oh! I guess it would be helpful to say where I am moving to. LOL I’ll be in the Kent, Washington area and plan on focussing my efforts in Maple Valley, Kent, and Des Moines, Washington (south of Seattle, but north of Tacoma).

  6. Carrie Rubin says:

    Yikes, I haven’t even done these things for my own book. See what a bad face-to-face marketer I am? But I am still looking at writing something up about your book in June on my blog. I’m trying to think of how I can incorporate Grandma H into it…

  7. I would love to do this. Of course, I’m selfishly letting you do all the hard work so I can copy/steal/borrow your great ideas for my next book! Feel free to contact me by e-mail or let me know about any groups you set up.

  8. Bookmarks to the library and requests to carry book – no problem at all. Will email you some possible local contacts. great idea!

  9. EllaDee says:

    Great idea – I’m not in a position, mainly logicistically to participate, but once you are published, I will read and review post on WP and FB, and email the library ๐Ÿ™‚

    • Thanks! I wish I was where you are logistically–the pictures of your home are amazing–
      Aw thank you so very much! I really appreciate the online support and contacting your library–that’s huge! My hope is that someday I can come to Australia on a book tour. ๐Ÿ™‚

      • EllaDee says:

        I wish at was at that home too but I can’t complain about Sydney right now – the weather is fantastic. Let me know when your Aussie book tour happens and I’ll see what can do… not my area of expertise but we can outsource ๐Ÿ™‚

  10. winsomebella says:

    I am happy to lend a hand out this way….message me on Facebook?

  11. Pete Denton says:

    This is a great idea. If I were US based I’d be able to help more. If you can think of anything else you need me to do online, let me know. I will happily help with my blog or Twitter ๐Ÿ™‚

Any thoughts or reactions or favorite foods you want to share?